Privacy policy

Last updated: October 29, 2026

Switcher operates this store and this website, including all related information, content, features, tools, products, and services, to provide you, our customers, with a curated shopping experience (the “Services”). Switcher is powered by Shopify, which enables us to provide you with the Services. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit or use the Services, make a purchase or other transaction through them, or otherwise communicate with us. In the event of a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy shall govern the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing the Services, you confirm that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Data We Collect or Process

When we use the term “personal data,” we are referring to information that identifies you or another person, or that can reasonably be associated with you or another person. Personal data does not include information that has been collected anonymously or de-identified in such a way that it does not identify you or cannot reasonably be associated with you. We may collect or process the following categories of personal data, including inferences drawn from such personal data, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

• Contact information, including your name, address, billing address, shipping address, phone number, and email address.
• Financial information, including credit card, debit card, and financial account numbers; payment card information; financial account information; transaction details; payment method; payment confirmation; and other payment details.
• Account information, including your username, password, security questions, preferences, and settings.
• Transaction information, including the items you view, add to your cart, add to your wish list, or purchase, return, exchange, or cancel, as well as your past transactions.
• Communication with us, including the information you provide to us during such communication—for example, when you submit a request to customer support.
• Device information, including information about your device, your browser, or your network connection, your IP address, and other unique identifiers.
• Usage information, including information regarding your interaction with the Services, such as how and when you interact with or navigate the Services.

Sources of Personal Data

We may collect personal information from the following sources:

• Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal data;
• Automatically through our services, including from your device, when you use our products or services or visit our websites, as well as through the use of cookies and similar technologies;
• From our service providers, including when we engage them to enable certain technologies and when they collect or process your personal data on our behalf;
• From our partners or other third-party providers.

How We Use Your Personal Information

Depending on how you interact with us or which of our services you use, we may use personal data for the following purposes:

• Providing, Customizing, and Improving the Services. We use your personal data to provide you with the Services, including to fulfill our contract with you, process your payments, fulfill your orders, remember your preferences and the items you’re interested in, send you notifications related to your account, process purchases, returns, exchanges, or other transactions, to create, maintain, and otherwise manage your account, to arrange shipping, to facilitate returns and exchanges, to enable you to leave reviews, and to provide you with a personalized shopping experience, such as recommending products related to your purchases. This may include using your personal information to better tailor and improve the services.
• Marketing and Advertising. We use your personal data for marketing and advertising purposes, such as sending marketing, promotional, and special offer communications via email, text message, or mail, and to display online advertisements for products or services on the Services or other websites, based, among other things, on items you have previously purchased or added to your shopping cart, as well as on other activities on the Services.
• Security and Fraud Prevention. We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect, investigate, or take appropriate action regarding potential fraudulent, illegal, unsafe, or malicious activities, protect public safety, and secure our services. If you choose to use the Services and register an account, you are responsible for keeping your login credentials secure. We strongly recommend that you do not share your username, password, or other login details with anyone else.
• Communication with You. We use your personal data to provide you with customer support, address your concerns, deliver effective services to you, and maintain our business relationship with you.
• Legal Reasons. We use your personal data to comply with applicable laws or to respond to valid legal processes, including requests from law enforcement or government agencies; to participate in or investigate civil investigations, potential or actual legal disputes, or other legal proceedings; and to enforce or investigate potential violations of our Terms or Policies.

How We Disclose Personal Information

Under certain circumstances, we may share your personal data with third parties for legitimate purposes in accordance with this Privacy Policy. Such circumstances may include the following:

• With Shopify, vendors, and other third parties that provide services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping).
• With business and marketing partners to provide marketing services and advertise to you. For example, we use Shopify to support personalized advertising through third-party services based on your online activities with various merchants and on various websites. Our business and marketing partners will use your information in accordance with their own privacy policies. Depending on where you live, you may have the right to instruct us not to share information about you so that you are shown targeted ads and marketing based on your online activities with various merchants and on various websites. You can exercise your right to opt out of these uses here.
• If you instruct us, request us, or otherwise consent to our sharing certain information with third parties—for example, to ship products to you or through your use of social media widgets or login integrations.
• With our affiliates or otherwise within our corporate group.
• In connection with a business transaction, such as a merger or bankruptcy, to comply with all applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce applicable terms and conditions or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify. Shopify collects and processes personal data related to your access to and use of the Services in order to provide and improve the Services for you. Information you submit through the Services is transferred to and shared with Shopify and third parties, who may be located in countries other than your country of residence, in order to provide and improve the Services for you. In addition, to protect, grow, and improve our business, we use certain advanced Shopify features that integrate data and information from your interactions with our store, with other merchants, and with Shopify. To provide these advanced features, Shopify may use personal data collected through your interactions with our store, with other merchants, and with Shopify. In these cases, Shopify is responsible for processing your personal data, including responding to your requests to exercise your rights regarding the use of your personal data for these purposes. To learn more about how Shopify uses your personal data and what rights you may have, please visit Shopify’s Consumer Privacy Policy. Depending on where you live, you can exercise certain rights regarding your personal information here: Link to the Shopify Privacy Portal.

Third-Party Websites and Links

The Services may contain links to websites or other online platforms operated by third parties. If you follow links to websites that are not affiliated with us or controlled by us, you should review their privacy and security policies, as well as their other terms and conditions. We do not guarantee the privacy or security of such websites and are not responsible for them. This includes the accuracy, completeness, or reliability of the information found on these websites. Information you provide in public or semi-public spaces, including information you share on third-party social media platforms, may also be visible to other users of the Services and/or to users of these third-party platforms, without any restrictions on its use by us or a third party. Our inclusion of such links does not in itself constitute an endorsement of the content on these platforms or of their owners or operators, unless this is disclosed within the Services.

Data from children

The Services are not intended for use by children, and we do not knowingly collect personal information from children who are under the age of majority in your jurisdiction. If you are a parent or guardian of a child who has provided us with personal information, you may contact us using the contact information provided below to request its deletion. As of the effective date of this Privacy Policy, we have no actual knowledge that we “share” or “sell” (as those terms are defined under applicable law) personal data from individuals under the age of 16.

Security and Storage of Your Data

Please note that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” Furthermore, information you send to us may not be secure during transmission. We recommend that you do not use unsecured channels to share sensitive or confidential information with us.

How long we retain your personal data depends on various factors, such as whether we need the data to manage your account, provide you with services, comply with legal obligations, resolve disputes, or enforce other applicable agreements and policies.

Your Rights and Options

Depending on where you live, you may have some or all of the rights listed below with respect to your personal data. However, these rights are not absolute; they may apply only under certain circumstances, and in certain cases, we may deny your request to the extent permitted by law.

• Right of Access/Information. You may have the right to request access to the personal data we have stored about you.
• Right to Erasure. You may have the right to request that we erase the personal data we have stored about you.
• Right to Rectification. You may have the right to request that we correct any inaccurate personal data we have stored about you.
• Right to Data Portability. You may have the right to receive a copy of the personal data we have stored about you and to request that we transfer it to a third party under certain circumstances and subject to certain exceptions.
• Managing Communication Preferences. We may send you promotional emails, and you can opt out of receiving them at any time by using the unsubscribe option provided in the emails we send you. If you unsubscribe, we may still send you non-promotional emails, such as those regarding your account or orders you have placed.

You can exercise any of these rights where indicated within the Services, or by contacting us using the contact information provided below. To learn more about how Shopify uses your personal information and what rights you may have, including rights related to the data processed by Shopify, you can visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before we can process your requests, as permitted or required by applicable law. In accordance with applicable law, you may designate an authorized representative to submit requests on your behalf to exercise your rights. Before we accept such a request from a representative, we require the representative to prove that you have authorized them to act on your behalf, and we may need to have your identity verified directly with us. We will respond to your request in a timely manner, as required by applicable law.

Complaints

If you have any concerns about how we process your personal data, please contact us using the contact information provided below. Depending on where you live, you may have the right to object to our decision by contacting us using the contact information provided below, or to file a complaint with your local data protection authority. For the EEA, you can find a list of the relevant data protection supervisory authorities here.

International Data Transfers

Please note that we may transfer, store, and process your personal data outside your country of residence.

When we transfer your personal data outside the European Economic Area or the United Kingdom, we rely on recognized transfer mechanisms such as the European Commission’s Standard Contractual Clauses or, where applicable, equivalent agreements issued by the competent authority in the United Kingdom, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the last updated date, and provide notice as required by law.

Contact

If you have any questions about our data protection practices or this Privacy Policy, or if you wish to exercise any of your rights, please send us an email at info@switcher.com. You can find our other contact details in the Contact Information Policy. Under applicable data protection laws, we are the data controller for your personal data.